Oriental Craftsmanship Illuminates the Island of Beauty ! Sunfeel Jewelry Concludes 2025 Taiwan Jewelry Show with Notable Success
On November 24, 2025, the four-day Taiwan Jewelry & Accessories Show successfully concluded at Taipei World Trade Center Hall 1. As Taiwan's most influential jewelry event, it gathered top global brands and professional buyers. Sunfeel Jewelry, with its signature "Chinese Red" themed pavilion and Solder-Free Gold craftsmanship, became one of the most eye-catching highlights. The booth remained crowded throughout the event, with active negotiations and substantial results achieved.
—· Chinese Red Captivates, Compelling Messages Engage·—
Upon entering the hall, Sunfeel Jewelry's intense and classic "Chinese Red" instantly captured attention, forming a striking visual that embodied both brand confidence and cultural presence. On the main backdrop, the award-winning masterpiece "Sacred Flame" shone brilliantly, its dynamic flame patterns symbolizing Sunfeel's relentless pursuit of craftsmanship excellence and vibrant vitality, becoming the most recognizable visual focus on site.
At the booth counters, prominent taglines systematically showcased the brand's solid foundation and market competitiveness:
"Nearly 3,000 chain stores nationwide, multi-regional coverage, strong customer acquisition and traffic capabilities" — demonstrating its extensive distribution network and exceptional market empowerment;
"32 years of dedication, deep processing of precious metals (gold/silver/platinum) and jewelry innovation" — reflecting the brand's enduring commitment to quality and craftsmanship;
"Nearly 200,000 square meters of modern production bases, leading the industry with high efficiency and smart manufacturing" — outlining its pioneering intelligent manufacturing scale and efficiency.
The thoughtfully curated booth radiated both Eastern warmth and an international outlook, drawing a steady stream of visitors—including local Taiwan buyers, international purchasers, and industry experts—who engaged in vibrant, ongoing exchanges throughout the event.
—· Curated Masterpieces, Acclaimed Craftsmanship ·—
At this exhibition, Sunfeel Jewelry showcased four core collections, precisely addressing international market demand for collectible, fashionable, and daily-wear jewelry. Each piece embodied the brand's relentless pursuit of excellence in Solder-Free Gold.
Jingxuan Gold Series: Crafted from premium 24K gold (9999 purity) with strategically upgraded 5G gold technology, this series surpasses traditional K-gold, 3D hard gold, and 5G gold in purity, hardness, wear resistance, and luster—significantly enhancing both the wearable and collectible value of gold jewelry. Its dazzling brilliance and resilient texture impressed seasoned buyers, who remarked: "This truly exceeds all expectations for 9999 gold craftsmanship!"
Flash Gold Series: Drawing inspiration from nature's "shimmering halos," this collection skillfully integrates popular market design elements. With styles ranging from avant-garde "fashion-forward edge" to delicate "fresh sweetness," it accurately captures contemporary consumers' diverse styling needs, becoming a focal point for young buyers and fashion influencers.
Eternal Splendor Series: As an officially authorized project of the China Cultural Relics Exchange Center, this collection masterfully blends profound Chinese historical culture with modern jewelry design language. Each piece represents a unique cultural artwork, showcasing not only the charm and depth of traditional Chinese civilization but also resonating strongly with cultural enthusiasts and collectors through its distinctive storytelling.
Oushang Gold Series: Utilizing advanced 5D hard full-gold technology, this series features exceptional hardness, density, design complexity, and luster—perfectly supporting intricate and sophisticated gold jewelry designs. Particularly popular among fashion-conscious consumers who appreciate unique designs and superior craftsmanship, this collection attracted significant attention from international buyers with stringent requirements for technical excellence.
—· Deepening Global Engagement, Exploring New Collaborative Opportunities ·—
As a key industry event in the Asia-Pacific region, the Taiwan Jewelry Show served as a strategic platform for Sunfeel Jewelry to deepen regional market cooperation and advance its global strategy. Throughout the exhibition, Sunfeel's team engaged in intensive and productive discussions with buyers from Taiwan, Southeast Asia, Japan, South Korea, Europe, and the Americas. During exchanges, partners expressed strong appreciation for Sunfeel's diverse product matrix and consistently praised its Solder-Free Gold technology. "The solder-free technique guarantees ultimate purity and a healthier wearing experience—this represents the future of gold consumption," remarked an established jewelry buyer from Southeast Asia.
Mr. Li Fei, Head of Sunfeel's Overseas Business Division, emphasized during meetings: "Through Taiwan as a vital window, we aim to showcase not only Sunfeel's exceptional products but also the health benefits of Solder-Free Gold and the contemporary expression of Eastern aesthetics. We look forward to working with global partners, especially industry colleagues in Taiwan, to explore new market trends and develop mutually beneficial pathways for cooperation."
Though the exhibition has drawn to a close, Sunfeel's golden influence continues to resonate throughout Taiwan. This participation not only demonstrated the brand's outstanding craftsmanship and innovative vision but also strengthened dialogue and collaboration within the global jewelry community. Moving forward, Sunfeel will continue to leverage innovation as its driver and culture as its bond, joining hands with partners worldwide to explore new chapters in the jewelry industry—ensuring that Eastern craftsmanship continues to shine on the world stage.